local food

Food Connects and the Vision of New England Food Systems

When you gather with friends and family around food, what does that look like? Is there a diversity of dishes? Are there more fresh or whole foods than processed items? Where did the food come from—the grocery store down the street or a local farmer? These questions start you down the path to understanding more about food systems.

A food system, outwardly facing, is pretty simple—it’s the path foods take to get to our plates. But, at Food Connects, we understand it is much more than that. It is about the environment, health, equity and access, racial justice, sustainability and climate change, and so much more. And as we are continuing our work to transform the local food system, many people ask, “What does that really mean?” To answer this question, let’s look towards two organizations and their visions for food systems in our region and how our work aligns with these goals.

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Let’s start small but mighty with the state of Vermont. Vermont Farm to Plate (VT F2P) recently published its 2021-2030 Vermont Agriculture & Food System Strategic Plan. In this plan it outlines three outcomes to achieve by 2030:

  1. Increase sustainable economic development and create jobs in Vermont’s food and farm sector.

  2. Improve soils, water, and resiliency of the working landscape in the face of climate change.

  3. Improve access to healthy local food for all Vermonters.

Being a Vermont-based entrepreneurial non-profit and working with Vermont farmers, food producers, wholesale buyers, and schools working towards these outcomes are paramount to our organization. Our current work directly impacts the first and third outcomes. Our Food Hub works to expand wholesale markets for farmers and food producers, ensuring that Vermont food is on the shelves at local co-ops, on the plates at local restaurants, and feeding kids’ bellies at local schools. Providing logistical support, including sales and promotion of products and delivering the products to the wholesale customers to our neighboring farms, strengthens their ability to grow and thrive—and in turn, solidifies their place in our local food economy.

One of the specific focuses of the VT F2P strategic plan is on consumer demand. The plan recommends the launch of a Vermont Brand and Marketing Collaborative to improve marketing strategies—all the work to grow local farms and food businesses is futile unless there is demand for it. That’s where Vermont Way Foods (VWF) comes in. VWF grew out of years of collaboration between Food Connects, the Intervale Center, the Center for an Agricultural Economy, and Green Mountain Farm-to-School. VWF directly responds to the need to develop new markets for Vermont products. Vermont is a state known for producing high-quality farm and food products. As VWF grows, it will leverage Vermont’s unique position and align marketing efforts with new values-led consumer preferences (small-scale, transparency, integrity, and quality) to create and increase markets for Vermont foods.

All of this, in turn, ensures access to more local food across the state. As we distribute more and more local food throughout our community, it becomes easier for our neighbors to choose to eat locally and support farms and food producers in our region. Our Farm to School program continues to help schools access this local food through its work with food service directors, policy efforts to support Universal School meals, and the VT Local Purchasing Incentive promotion.

Broadening the scope outside of Vermont, there are region-wide efforts to enact change in our food system. The New England Food Vision held by Food Solutions New England (FSNE) aims to build the “capacity to produce at least 50% of our food by 2060 while supporting healthy food for all, sustainable farming and fishing, and thriving communities.” Their impending updated goal is to reach 30% by 2030. This work, again, is directly aligned with the Food Connects mission to create healthy families, thriving farms, and connected communities and is similarly reflected in the VT F2P Strategic Plan. FSNE holds four core values at the forefront of all food systems frameworks: the rights to food, healthy eating, sustainability, and community stability. As part of this transformation process for our regional food system to become more self-reliant, we must enact substantial change in food policies and embed these values at their core.

As Food Connects steps into 2022, we can ask ourselves, “How can Food Connects support these statewide and regional visions each day?” We commit to continuing the work and partnerships we have established, diligently working to find new wholesale customers for New England farmers and food producers and other food hubs that support their local food economies. We commit to advocating for food access and justice through our work with schools and statewide policies. And we commit to sharing opportunities with our neighbors on how they can be part of food systems conversations and change, inviting all individuals to participate in this work.

Announcing the Taste of Food Connects

Food Connects will host the first Taste of Food Connects from November 1 to 21. This event brings together over 90 local businesses throughout the Windham County and Monadnock Regions to celebrate our vibrant local economy. This unique event is part Local Passport, benefitting local businesses, and part Silent Auction, supporting Food Connects’ annual fund.

The idea for this event came as a response to COVID-19 putting a damper on Food Connects’ initial fundraising plans for the fall. “Typically we’d bring together a number of local chefs to feature locally grown and produced foods,” says Laura Carbonneau, Food Connects’ Marketing Manager. “That just wasn’t a safe option this year. So we thought: how can we hold a fundraiser for our programming and support local businesses during these challenging times.” And the Taste of Food Connects was born.

So how does it work? From November 1 to 21, shop at any of the 21 participating businesses—when you spend $10 or more you can add a sticker to your passport. After three stickers you can be entered to win one of nine great prizes, including $1,000 to spend at local businesses or however your family needs this holiday season. Multiple passport entries are encouraged. 

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“The team at Food Connects hopes that this program will help encourage community members to shop at local businesses,” says Carbonneau. “We understand how COVID-19 impacted and continues to impact our community partners and we need to continue to fortify and strengthen our local economy. We are stronger together and the community needs us all to shop locally this holiday season.”

The culmination of this program ends with a 5 days virtual silent auction from November 16 to 20 to support Food Connects annual fund. Food Connects, a 501c3 non-profit, continues to grow despite these challenging times. Their Farm to School programming continues to develop unique ways to support schools through COVID-19 and leverage opportunities for increased food security. At the same time, the Food Connects Food Hub continues to grow and be a regional leader in fortifying local food infrastructure. 

“Our goal is to raise $5,000 for our programming,” says Carbonneau. “We strive to create healthy, families, thriving farms, and connected communities—we couldn’t do this work without the generous support of our community and donors. This is a great opportunity to get your holiday shopping done while supporting a great cause. The silent auction features amazing bundles of products and services from local businesses, encourages community members to shop locally, and provides us with the much needed operating revenue. Thank you to all of those who will support us through this auction.”

To learn more about the Taste of Food Connects head to www.foodconnects.org/taste-of-food-connects.

Local Farmers: Feast or Famine—Monadnock Table Magazine

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COVID-19 has and continues to change the landscape of local food. In response to new restrictions, increases in demand, and a myriad of other issues local farmers and food producers continue to prove their resiliency and adaptability. The Monadnock Table Magazine recently featured Food Connects alongside our partners Stonewall Farm, Tracie’s Community Garden LLC, and Mayfair Farm to learn more about our experience during these challenging times.

Food Connects Closes in on $10,000

Food Connects is now over 75% of the way to its crowdfunding goal of $10,000 for ourr “Growing Local Food Markets in the Monadnock Region” campaign. This campaign, run through the Local Crowd Monadnock, aims to increase market access for local farmers and food producers.

Thanks to the generosity of over 50 donors, Food Connects raised $7,741 as of March 31. These funds will go towards implementing the first steps in Food Connects newly optimized food safety plan—covering the cost of the food safety certification and audit, the monthly fees for the Integrated Pest Management Program, staff training, and necessary cleaning and transportation supplies.

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A large portion of these funds was raised through the Monadnock Food Co-op’s Round It Up program for March. Co-op customers had the opportunity to round up their change at the register for this campaign, resulting in $4,341.19. “We are so grateful for the incredible generosity of the community at the Monadnock Food Co-op,” says Richard Berkfield, Food Connects’ Executive Director. “These funds will help Food Connects develop the necessary infrastructure needed to sell to larger wholesale customers.”

The outbreak of COVID-19 has heightened the need for and awareness of supporting the local food economy. “Now, more than ever, it is important to strengthen our local food businesses,” says Berkfield. “Many food producers are seeing a loss of sales due to college and restaurant closures. Our campaign focuses on developing current and new markets to ensure that there is a broad and diverse set of customers always available to purchase local food. Resilient local food economies can weather the storm.”

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Despite the COVID-19 outbreak, Food Connects is continuing on with its local food delivery. “The last three weeks we’ve seen a 50-80% increase in our local food sales,” says Alex McCullough, Food Hub Manager. “We are delivering food to local co-ops and markets, hospitals, school meal programs, and buying clubs in record numbers. This diverse group of customers is allowing us to continue supporting farmers and finding outlets for their food.”

A matching challenge is now in place. The Monadnock Food Co-op will match each donation to the Food Connects crowdfunding campaign dollar for dollar up to $500.  Food Connects needs to raise $2,259 by April 18.

Growing Local Food Markets with Food Connects

We are excited to announce the launch of our “Growing Local Food Markets in the Monadnock Region” crowdfunding campaign, through The Local Crowd Monadnock, this March. The goal of this online campaign is to raise $10,000 to go towards building Food Connects’ infrastructure and capacity to sell to larger, wholesale customers.

We partner with local farmers and food producers throughout the Monadnock Region to deliver their bounty to schools, grocery stores, hospitals, restaurants, and other businesses. Our work creates a vibrant food economy with a vision to make local food accessible to all community members. And to achieve this goal, food producers need access to larger markets, allowing them to scale up production and increase their revenue.

But it’s not as simple as selling to larger customers. “Many large-scale, wholesale customers in the community can only purchase from a limited number of approved vendors,” says McKenna Hayes, Food Connects Food Hub Operations Manager. “It is difficult, if not impossible, to become an approved vendor for small-scale, family-owned operations.”

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“One of the neat things about dealing with Food Connects is having a single point of contact for the farmers,” says Troy Bellot, Executive Chef at Keene State College. “They’re a single point of ordering and have one portal to order, making things so much easier.”

“The restrictions to growing my business is the access to the marketplaces,” says Linda Rubin, owner of Frisky Cow Gelato. “I can’t get into larger markets as a little guy. I need a distributor that not only will work with me but has that third-party certification so it is easy for stores to bring in, not just my products, but lots of local Vermont and New Hampshire products.

With the Growing Local Food Markets in the Monadnock Region campaign, Food Connects will become an approved vendor for larger customers, allowing schools, grocery stores, hospitals, and restaurants to easily purchase from over 70 local farms and producers that sell through Food Connects.

Funds from this campaign will go towards portable hand washing stations, shelving and storage, staff training, and a third-party food safety certification and audit. As an approved vendor, we can distribute local products to larger customers—meaning local food is consumed by more community members across the region.

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“Third-party food certifications are important to us for traceability of our food,” says Bellot. “That’s what it all boils down to. Knowing exactly where every cucumber, every tomato, every piece of fish we order—where that came from, the farmer who picked it, the boat that brought it in, everybody who handled it. The traceability of food is key to accountability and safety.”

“This money will have a major impact on our day-to-day operations,” says Hayes. “We will gain operational efficiencies, purchase required equipment, and formally integrate food safety procedures and record-keeping into our distribution systems. But, more importantly, this funding will enable us to overcome the barriers farmers and producers face when entering larger wholesale markets, and ultimately, grow our local food economy.”

Find more information at  http://bit.ly/3aKEate. We will also offer a Happy Hour Hangout at Machina Arts Artbar in Keene on Thursday, March 26 for community members to learn more about this crowdfunding campaign.

Cooler Campaign: Progess Update

First day of construction for our new cooler!

First day of construction for our new cooler!

Have you heard about our Cooler Campaign? We are in the process of building a 1,000 square foot cooler and freezer space that will allow us to triple the amount of local food we are able to deliver to local schools, restaurants, hospitals, independent grocery stores, and other businesses.

The fundraising campaign is off to a great start. Our goal is to raise $200k and, so far, we secured $150k through grant funding and an additional $20k from community members. We are closing in on the remaining $30k and are looking to the community to fill the gap. A huge THANK YOU is certainly in order.

As for the cooler—there is a lot of noise, the sweet sound of progress, from the space adjacent to our offices. The cooler box is built, the refrigeration units are installed. Most of the electrical is complete and the whole unit still needs to be tested. The floors are as good as new—they were ground to remove chipped paint, flattened and repaired, and then densified and sealed for protection and long life.

McKenna Hayes, our Operations Manager, is excited about the motion detector high efficiency LEDs lights that are now installed—making her job much easier. A new electric sliding door will be installed to make it easy to go in and out—as well as a roll up door for the exterior. We plan to add innovative remote entry for farms and others to drop or pick up product after hours with a full audit trail.

Our fire notifiers our installed, but we’re still waiting on sprinklers. Really? Sprinklers in a freezer? Frozen food is flammable? Call the fire marshall! Just kidding! Safety for our staff, the food, and neighbors at the BDCC Business Park is a top priority.

We are so excited for the construction to be complete, but the project will certainly not be over. We will have to move our inventory into the new space and develop new delivery, receiving, and safety procedures to ensure that we can get the food to community members in the same reliable fashion we have been.

Looking to learn more about or support the project? Contact us today!